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Rite Aid Black Friday Sale Ad Posted
Posted on October 25th @ 8:39 pm ET  -   Comments

We have just posted this year's Rite Aid Black Friday ad. View the 3-page ad here.

If you would like to see how this year's Rite Aid Black Friday ad compares to their ads from past years, check out our Black Friday Archive to view over 500 ads from the last decade.

We want to hear from you! What do you think about Rite Aid's Black Friday ad this year? Join us in the comments or on the message boards and post your thoughts.
Target Unveils Holiday Plans: Free Shipping, Discounts & More
Posted on October 25th @ 3:59 pm ET  -   Comments

Target just issued a press release full of details about their plans for the next few months. You can read the entire release here, but here are a few highlights. First, they are bringing back free shipping on all orders until January 1st. This was very popular last year.

Next, starting in mid-November, Target will offer $10 off $50 in different categories each week, with the discount growing to $25 off $100 in December. Target is also bringing back their popular 10 Days of Deals, as well as 50% off one toy per day between November 1st and Christmas Eve.

On December 4, Target will again offer 10% off Target gift cards, a deal that was very popular the last two years. Target is also offering an extended Price Match Guarantee this year.
Best Buy Unveils Annual Holiday 'Top Tech' List
Posted on October 25th @ 8:16 am ET  -   Comments

Best Buy today announced their annual Holiday Top Tech List containing 20 must-have gadgets for this year's holiday shopping season. See the full list and order most of the items here. Don't forget that is also offering free shipping on all orders through Christmas Eve.

Among this year's chosen products are the Google Home smart home hub, the Oculus Rift virtual reality headset, the new GoPro Hero 5 Black video camera and the Bose QuietComfort 35 wireless Bluetooth noise cancelling headphones.
Target Holiday Toy Spectacular Catalog Posted
Posted on October 25th @ 8:16 am ET  -   Comments

We've just posted the 80-page Target Holiday Toy Spectacular Catalog here on the site. You can check it out here. This catalog features hundreds of toys from top brands such as LEGO, Star Wars, Frozen and much more.

Target will have 50% off a different toy every day this holiday season by using their Cartwheel app. We recommend using the app anyway but this makes it even more useful.
Best Buy Offers Free Shipping on All Orders This Year
Posted on October 24th @ 9:19 am ET  -   Comments

Best Buy has announced that they will offer free shipping on all online orders on from now through December 24, 2016. Previously they had a $35 minimum threshold.

This is particularly good news for Black Friday as Best Buy typically has a lot of cheaper items in their ad including their always popular selection of cheap movies. We're expecting similar announcements from several other major retailers in the coming weeks, so stay tuned.
Victoria's Secret Black Friday Tote Bag Offer Posted
Posted on October 24th @ 9:18 am ET  -   Comments

We have just posted preliminary details about this year's Victoria's Secret Black Friday tote bag offer. You can see a photo of the tote bag (and free mini bag) being offered here.

Victoria's Secret will offer this tote bag and mini bag for free with a $75 purchase on Black Friday, November 25th only. While the mailer says the bags have a $99 comparable value, it's doubtful that they will be of the quality you'd expect from a $99 bag.
REI Again Tries to Get Shoppers to #OptOutside This Year
Posted on October 24th @ 8:13 am ET  -   Comments

For the second year in a row, REI announced that they will be closed on Black Friday this year and will give most of their employees a paid day off. As they did last year, they are trying to generate attention for themselves with their #OptOutside social media campaign.

As we stated last year, REI has never been a player when it comes to Black Friday, so these are nothing more than attempts to get some publicity for themselves. When major retailers such as Walmart or Target join them, then we'll have something to talk about.
Black Friday Savings Tip: Discounted Gift Cards
Posted on October 23rd @ 10:07 am ET  -   Comments

Black Friday deals are great on their own, but did you know that there is an easy way to save even more money on nearly all of your purchases? You can do just that by purchasing discounted gift cards for stores or web sites you plan on shopping at next month.

eBay has become a great source for discounted gift cards over the last couple of years. In addition to regular sellers selling gift cards at a discount, eBay frequently has big discounts on gift cards on their eBay Deals page from stores, restaurants, gas stations and more.

There are also dedicated sites that specialize in selling discounted gift cards. offers discounted gift cards for over 1,000 stores. New customers can use coupon code RAISE75AF to save an extra $5 off your first $75 purchase. Free shipping too! also offers thousands of discounted gift cards for sale with free USPS shipping. Use this special link and enter coupon code NewUser5 to save $5 on your first discounted gift card purchase.
Half Price Books Black Friday Sale Ad Posted
Posted on October 22nd @ 9:25 am ET  -   Comments

We have just posted this year's Half Price Books Holiday Gift Guide. View the 17-page ad here. This gift guide contains details of HPB's Black Friday sale. As they have in the past, Half Price Books will have a 20% sitewide discount and a free tote bag and $5 gift card to first 100 customers.

Look for more leaked Black Friday sale ads to be posted soon. As always, thanks for visiting and be sure to tell your family, friends and co-workers about us!
Neiman Marcus 2016 Christmas Book Posted
Posted on October 20th @ 8:42 am ET  -   Comments

We've added the 293-page Neiman Marcus Christmas Book catalog to the site. You can check out the nearly 300 pages in this annual catalog here. This year the catalog is celebrating 90 years.

The catalog is known for its Fantasy Gifts which this year features items such as a private plane, a limited edition Infiniti Q60 car, a walk-on role in the Broadway musical Waitress and much more. The catalog also features hundreds of gift ideas, many of which will be available online.
Discuss Black Friday on the Forums & Win Gift Cards
Posted on October 18th @ 11:10 am ET  -   Comments

We're really proud of our Black Friday message boards on our forum. They are a great place to talk about Black Friday with others who are just as crazy about Black Friday as you are.

Every year we see a lot of lurkers on the boards, and this year we want to encourage you to sign up and post by giving away five $100 gift cards to the store of your choice just for discussing Black Friday. See this thread for details and if you don't have a forum account, get one here.
LEGO & Sam's Club Holiday Catalogs Posted
Posted on October 17th @ 11:35 am ET  -   Comments

A few more holiday catalogs for you to check out today. First we have the 52-page LEGO Holiday Catalog for this year. This book features hundreds of LEGO toys including over 70 new sets. Be sure to check out the free countdown set with a $99 purchase.

Next we have the 27-page Sam's Club Holiday Preview Catalog. This catalog features pre-Black Friday deals on electronics, food & drink, home items and much more.
Kmart 2016 Holiday Toy Catalog Posted
Posted on October 17th @ 10:35 am ET  -   Comments

We've just posted another holiday toy catalog, this one from Kmart. Check out the complete catalog here and be sure to share your thoughts in the comments.

This sale begins this Sunday, October 23rd and the prices will be valid until November 19th. We'll be posting more toy catalogs from Target, Walmart and others in the coming days, so stay tuned. And if you have access to any catalog or ad we haven't posted yet, let us know. Releases Electronics Holiday Gift Guide
Posted on October 17th @ 10:35 am ET  -   Comments

Today posted their Electronics Holiday Gift Guide. This guide features hundreds of gift ideas in ten major categories such as gaming, music, smart home, wearables and more. They also have a dedicated section for electronics gifts under $100. See the full guide here.

You can sort the products by price, customer rating and category. Also this year you can use Alexa to order any of these items with your voice.
When to Expect Your Favorite Store's Black Friday Ad
Posted on October 17th @ 8:36 am ET  -   Comments

We took the data from the past four years to find out how soon before Black Friday each ad typically gets leaked here on GottaDEAL. We then based those days on this year's Black Friday date, November 25th, to come up with a calendar for this year for many of the most popular stores.

Of course you may remember that the last 2 years we had crazy 36-hour periods that saw ads from Walmart, Best Buy, Target, Kohl's, Sears, Sam's Club and many others all released right after each other. We expect something similar this year around November 7th-9th.
Toys R Us "Great Big Toy Book of Awesome" Posted
Posted on October 14th @ 9:15 am ET  -   Comments

We've just posted the highly anticipated Toys R Us "Great Big Toy Book of Awesome" for this year. This huge 120-page catalog contains hundreds of the hottest toys for this holiday season including brand such as LEGO, Barbie, Little Tikes and much more.

The prices in this catalog are valid from October 27th through November 19th. We'll be posting the other big toy catalogs from Target, Walmart and others in the coming days. Unveils 2016 Holiday Toy List
Posted on October 13th @ 8:40 am ET  -   Comments today announced its 2016 Holiday Toy List. This is a curated list chosen by Amazon's toy editors and buyers and has over 1,000 of the hottest toys for this holiday season. All items on Amazon’s Holiday Toy List will be featured in a daily deal this holiday season.

Amazon is having daily deals including the always-popular Lightning Deals on many of the toys in this list. These deals have officially started today. Check out the current deals available here. The list also features many toys that are available exclusively on
Harbor Freight Black Friday Sale Ad Posted
Posted on October 12th @ 8:33 am ET  -   Comments

We have just posted this year's Harbor Freight Black Friday ad. View the 8-page ad here.

If you would like to see how this year's Harbor Freight Black Friday ad compares to their ads from past years, check out our Black Friday Archive to view over 500 ads from the last decade.

Look for more leaked Black Friday sale ads soon. To be the first to know and get an e-mail when we post new ads, sign up for our Black Friday newsletter here so you won't miss a thing.
Farm & Fleet 2016 Toyland Catalog Posted
Posted on October 8th @ 10:49 am ET  -   Comments

We've just posted the 24-page Farm & Fleet Toyland catalog here on the site. This sale begins next Saturday, October 15th at 7:00am and runs until October 30th this year.

The sale features discounts on popular toy brands such as LEGO, Disney Frozen, Barbie, Monster High, Star Wars, Crayola and much more. As with Fleet Farm, Farm & Fleet stores are primarily located in the midwest region of the country. More sale ads coming soon!
Fleet Farm 2016 Toyland 64-Page Catalog Posted
Posted on October 8th @ 10:48 am ET  -   Comments

We''ve just posted the 64-page Fleet Farm Toyland catalog on the site. You can check it out here. The Fleet Farm Toyland sale starts Saturday, October 15th at 6am and runs through November 5. The first 300 customers at each store will receive a free wooden toy tractor.

For those of you looking for the similar Farm & Fleet Toyland catalog, we have that on the site as well. Both stores are primarily located in the midwest region of the country.
Read Our Exclusive Predictions for Black Friday 2016
Posted on October 3rd @ 5:18 pm ET  -   Comments

This year marks our 13th year covering Black Friday here on As we do every year, we’ll use our past Black Friday experiences and general deal hunting skills to come up with a set of predictions for what you can expect on Black Friday this year, both in stores and online.

This year we expect online sales to continue their explosive growth during Black Friday week as more shoppers than ever do their Black Friday and Thanksgiving shopping online. Read about our thoughts on this and many other topics in our predictions article posted here.
Black Friday Message Boards Are Now Open for 2016!
Posted on September 29th @ 1:12 pm ET  -   Comments

As we do every year around this time, we have officially opened up our main Black Friday message boards for this year. You can check them out here.

You can start discussing your predictions for this year, any Black Friday news that comes up and much more. Also be on the lookout for our first contests of the year as well. See you there!
Amazon Unveils New Fire TV Stick with Alexa Voice Remote
Posted on September 28th @ 1:04 pm ET  -   Comments today announced the next generation of their bestselling Fire TV Stick. The new version features the fastest WiFi technology and over 7,000 apps, games and Alexa skills.

You can launch apps and control content with the included Alexa Voice Remote. The new Fire TV Stick sells for $39.99 and will be available in late October. We expect many deals on this new model in Black Friday ads this year, so stay tuned if you want to get it at a lower price.
Toys R Us Unveils Hot Toy List, Lowers Free Shipping Minimum
Posted on September 28th @ 1:00 pm ET  -   Comments

Toys R Us today announced that they are lowering their free shipping threshold for orders to only $19, just in time for the holiday shopping season. The previous minimum was $49.

Toys R Us also unveiled their Hot Toy List for the 2016 holiday shopping season. This list contains the top toys handpicked from Toys R Us' team of experts and features toys for all age groups. Among these items, they picked out their "Fabulous 15" which they expect to be the most in-demand toys and games of the season.
STORES Top 50 Favorite Online Retailers Rankings
Posted on September 28th @ 12:36 pm ET  -   Comments

STORES, the official magazine of the National Retail Federation, has released their 2016 list of the top 50 favorite online retailers based on a comprehensive survey of online shoppers.

The top retailers this year were,, (which jumped 2 spots this year),, (which fell 2 spots this year),,, and Read the full analysis of the survey here.